Labels may be small, but they play a big role in how products succeed. They have to meet compliance requirements, communicate brand identity, and capture consumer attention—all in just a few square inches. In 2025, label design is evolving fast. Brands across food, cannabis, beverage, and...
Great packaging design doesn’t just live on a screen—it has to shine (literally and figuratively) once it’s printed. For brand owners, designers, and production teams, the difference between “good” and “great” labels often comes down to how you handle specialty design elements. Metallic effects, white...
Ever had a label design look perfect on your computer, only to print in colors that feel completely different? You’re not alone. One of the biggest culprits behind mismatched expectations is an uncalibrated monitor. Screens are designed to look good, not necessarily to look accurate. Without...
Specialty food is one of the most dynamic categories in the packaged goods world. From artisanal sauces to small-batch chocolates, consumers are seeking products that feel authentic, premium, and purposeful. For brand owners and producers, the label plays a critical role in delivering that perception. Unlike...
Even the best label designs won’t shine if the print process goes sideways. Misaligned cuts, wasted media, and jammed rolls can turn a straightforward job into an expensive headache. One of the most common pain points for brand owners and production teams comes down to...
If you’ve ever picked up a potted plant at a nursery, garden center, or big-box retailer, chances are you’ve also picked up its label. Whether it’s a tag stuck into the soil, a wraparound pot label, or a small adhesive sticker, that label is doing...
Cannabis is one of the fastest-evolving industries in North America. Brands aren’t just competing on product quality anymore—they’re competing on shelf impact, regulatory compliance, and consumer trust. Nowhere is that tension more visible than on the label. For cannabis processors, growers, and distributors, a label...
The Evolution of Label Printing Technology In today’s dynamic business landscape, investing in the latest label printing technologies can help companies optimize production, improve branding, and ensure compliance with industry standards. Innovations such as digital printing, RFID technology, and eco-friendly materials are revolutionizing how businesses design...
Understanding UPC Codes A Universal Product Code (UPC) is a 12-digit numerical identifier displayed as a barcode, used to distinguish products in retail environments. These codes facilitate inventory management and streamline the checkout process. To obtain a UPC, you’ll need to register with GS1 US, the...
When you reach for a refreshing non-alcoholic beverage—be it a NA beer, cold-pressed juice, or seltzer water—the label can tell your potential customers a lot about what they’re about to enjoy. A lot of planning and thought goes into the label artwork, but it can...
